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MedienWirtschaft

Browse Volumes: MedienWirtschaft

MW Volume 21 (2024) Issue 3

Partial access

doi.org/10.15358/1613-0669-2024-3
ISSN: 1613-0669
ISSN online: 1613-0669
New Business Verlag, Hamburg New Business Verlag, Hamburg

Zusammenfassung

MedienWirtschaft - Zeitschrift für Medienmanagement und Medienökonomie

Chapter Expand | CollapseAuthorsPage
1–2 Titelei 1–2
3–3 EDITORIAL: Was heißt „Nachhaltigkeit“ im Medienkontext? Martin Gläser, Georgios Gounalakis, Thomas Hess, Frank Lobigs, Christoph Neuberger, Insa Sjurts Martin Gläser, Georgios Gounalakis, Thomas Hess, Frank Lobigs, Christoph Neuberger, Insa Sjurts 3–3
4–6 Inhalt 4–6
7–17 AKTUELLE THEMEN 7–17
- 7–11 Grenzen des digitalen Abo-Wachstums Thomas Breyer-Mayländer Thomas Breyer-Mayländer 7–11
- 12–17 Die Transition von Print- zu Digitalabonnements Christopher Buschow, Markus Kaiser Christopher Buschow, Markus Kaiser 12–17
18–31 SERIE: Der öffentlich-rechtliche Rundfunk in der Diskussion (V) 18–31
- 18–18 Der öffentlich-rechtliche Rundfunk in der Diskussion (V) 18–18
- 19–31 Nachhaltigkeitsmanagement in der Medienbranche Jens Müller Jens Müller 19–31
32–40 Die Macht der Internetgiganten (III) 32–40
- 32–32 Die Macht der Internetgiganten 32–32
- 33–40 „Intermediäre“ versus „Medien“ Martin Andree Martin Andree 33–40
41–52 SERVICE 41–52
- 41–43 Praxisstudien kompakt: Reklame für Klimakiller Nina Zwingmann, Georgios Gounalakis Nina Zwingmann, Georgios Gounalakis 41–43
- 44–47 Nachlese: Lokalrundfunktage 2024 in Nürnberg Petra Schwegler Petra Schwegler 44–47
- 48–49 KI: Game Changer in der Medien- und Filmbranche? Rosa von Suess Rosa von Suess 48–49
- 50–52 Ausblick: Medientage München 2024 50–52

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