„… gelangen im Rahmen von Big Data Analytics fortgeschrittene IT-gestützte Prüfungstechniken zum Einsatz, die …” „… verbessert (zum Einsatz von Big Data Analytics → II.5.2.3.3).476 Die folgenden Ausführungen nehmen eine …” „… Abfragesprache voraus. Darüber hinaus kann die interaktive Auswertung relationaler Datenbanken eines Data …”

„… 20215,04,54,03,53,02,52,01,51,00,50,0JahrZinssatz(%)Quelle: EZB, Statistical Data WarehouseGeld und Zinssätze94930.2scheiden muss …”

„… studying this chapter you should be able to: • explain the concepts of data warehouses and data mining …” „… . This involves asking thousands of safety and medical markets customers by existing customer data bases …” „… supplier are researched, pooled in a large and detailed data base. As baseline for strategic decisions the …”

„… detailed market and financial performance data. • Build links among national at the earliest opportunity …” „… knowledge of local market, scanning data (access to computer data), complaints via Web site/service line …” „… distribution in the UK through the mobile phone operator O2 and retailer the Carphone Warehouse (Ritson, 2008 …”

„… chapter you should be able to: • explain the concepts of data warehouses and data mining • explain the …” „… problems in gathering and using international market data • distinguish between different research …” „… approaches, data sources and data types • understand the relevance of the Web as an important data source in …”

„… based services Collecting, interpreting and transmitting data to create value to others. Minimal …” „… get its goods transported from its warehouse to a consumer. These are examples of the ‘technical …” „… distribution warehouses, they are also hooked up with the computers of the firm’s main suppliers, through an …”

„… stimulates the use of externally focused empirical data to supplement managerial judgment in evaluating the …” „… quantitative data. Sometimes, however, it may be difficult to undertake such objective analysis. In that case …” „… , and key customers) as a form of strategic diagnosis. In interpreting financial data for strategic …”

„… clickstream data and by using ‘cookie’ files. Example 46: Vauquita is not only targeting children but …” „… approach involves modelling browsing behaviour at multiple Web sites using clickstream data. Information …” „… have high bandwidth. Even if the servers are adequate, a data-rich website (such as one with lots of …”

„… %, in Spain by 39 % and in Germany by 26 % (ECB Statistical Data Warehouse). The UK is a somewhat …” „… for about 60 % of total net income (see ECB Statistical Data Warehouse). 52 International Monetary …” „… this regard, survey respondents also stated to plan increased investments in cloud technology, data …”

„… Geschäftsprozessen. CRM-Systeme führen sämtliche Kundeninformationen in einer Kundendatenbank (Customer Data …” „… Warehouse) zusammen und machen sie unternehmensweit für die zuständigen Mitarbeiter aus Marketing …”