„… , Kurt (1947): Frontiers of Group Dynamics: Concept, method and reality in social science, social …” „… equilibria, and social change, in: Human Relations. 1: 5–41. Loehr, Jim, und Schwartz, Tony (2003): The Power …” „… , Robert, und Heiman, Stephen (2005): The New Strategic Selling, New York, Warner Books. PMI (Project …”

„… corporate design 115 corporate publishing 123 Country-of-Origin-Forschung 66 cross-selling 14 …” „… Shop-in-Shop-System 80 Skulpturbrett-Technik 144 Snobeffekt 109 social media marketing 125 social media listen …” „… Unterscheidungskraft 45 up-selling 14 Urheberrecht 44 user generated content 22, 133 USP 13, 104 V Varianten …”

„… ., “Market introduction of the new product (selling, advertising, distribution)/Product training for …” „… relevant. We suggest that future research takes a social capital perspective, focusing on social networks …” „… within the company and the role of integrators. Besides organization design elements, informal social …”

„… directories and corporate websites, as well as from social business networks. Our data basis consists of …” „… Selling as a Career. Industrial Marketing Management, 12(4), 257–261. Cron, W. L. (2017). Marco Sales …” „… Force Research. Journal of Personal Selling & Sales Management, 37(3), 188–197. D’Haen, J. & D. Van den …”

„… and offline. First, a list of the twelve top-selling fashion retailers in 2018 was compiled …” „… ’ social feedback affect their associations and cognitive mechanisms (e.g., Hogreve et al. 2019). Notes [1 …” „… Electronic Commerce Research, 17(2), 116–131. Fiske, S. T., & Taylor, S. E. (1991). Social Cognition, 2nd Ed …”

„… Social Responsibility 115, 190 Cross-Selling 187 D Datenschutzrichtlinie elektronische Kommunikation …” „… – Begriff 116 – Briefwerbung 182 – Cross-Selling 187 – Einwilligung 183 – E-Mail-Werbung 185 …” „… – Pop-Ups, Werbebanner etc. 193 – Social Media 196 – Suchmaschinenmarketing 196 Markenentstehung …”

„… 10.2.9 Erleichterung von Cross-Selling (§ 7 III UWG) . . . . . . . . . . . . . . . . . 187 10.3 …” „… ) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 196 10.9 Lauterkeitsregeln für Social Media und Influencer-Marketing . . . . . . . . . 196 10.10 …” „… consumer CRM Customer Relationship Management CSR Corporate Social Responsibility ders./dies. derselbe …”

„… Pressekonferenzen, Pressemitteilungen, Interviews etc. Aber auch Maßnahmen im Bereich der Corporate Social …” „… , Suchmaschinenmarketing, Suchmaschinenoptimierung, Social Media-Werbung, native Advertising, Affiliate Marketing etc …” „… Marketing bekannten USP („Unique Selling Proposition“) auf, durch die ein Unternehmen ein einzigartiges …”

„… . The entitativity concept, rooted in Gestalt theory, was used in social psychology and its …” „… sub-discipline of social-identity theory. In these areas, the concept of singularity emerged as well. Moreover …” „… for various types of households. These information may guide shop managers for cross selling …”

„… various types of households. These information may guide shop managers for cross selling activities and …” „… ). As an example, Bartholomew et al. (2008, p. 226–228) use a data set from the British Social Attitudes …” „… . This is of relevance for cross selling strategies. When a shop registers at the check- out which …”

„… . The entitativity concept, rooted in Gestalt theory, was used in social psychology and its …” „… subdiscipline of social-identity theory. In these areas, the concept of singularity emerged as well. Moreover …” „… summarize findings independently of the area of research (e. g., Gestalt theory, social psychology, family …”

„… continuity] your existing social contacts. Don miss [Benefit from] the opportunity to change [positive …” „… Message Framing and Temporal Context on College Student Drinking Behavior. Journal of Experimental Social …” „… Social Psychology, Reading: Tavistoch, 1062–1103. Hovland, C. I., & Weiss, W. (1951). The Influence of …”