„… studied (e.g. the new product development process, Bonner 2004; Ozer 2002; Ulrich/Eppinger2000; or …” „… research, new product development, or a direct marketing campaign) needsto be accompanied by a set of …” „… example, in the new productdevelopment process, the target output is a new product that can be introduced …”

„… substantially reduced. Preferences may change and valuations may be reconsidereddue to new information that has …” „… Betriebswirtschaft, Vol. 67, No. 1, pp. 41–65.Boulding, K.E. (1963): Conflict and Defense, New York.Boulding, K.E …” „… , R.E. (1965): A Behavioral Theory ofLabor Negotiations, New York.Meffert, H./Bruhn, M. (2000 …”

„… implementation. Specifically, we developed the new scale of luxury pricingprocess in four steps …” „… the CEO .035Wine & Spirits .044 Director of Controlling/Finance .026 Price Manager .018(c) Share of …” „… .Bijmolt, T.H.A./Van Heerde, H.J./Pieters, R.G.M. (2005): New Empirical Generalizations on the Determinants …”

„… ), Huber&Suhner, Laax, PostFinance, QSC, Quelle, Ritz-Carlton, Vaillant, Viega, Weber Haus, Kuhnke Automation …”